The Westin Dallas Downtown

When a Westin hotel opened in downtown Dallas’ historic One Main Place building, the hotel owners chose MCA to serve as the public relations and marketing agency during the pre-opening and grand opening of the high-profile hotel. Through proficient media relations, MCA secured media tours with local and national press, coordinated a media dinner at the hotel’s signature restaurant, Grill & Vine, and secured several television cooking segments featuring the hotel’s executive chef. MCA secured local, regional and national coverage for Westin Dallas Downtown, including prime coverage on local CBS, CW, FOX, and NBC affiliates.